This week, Nike unveiled its latest, and possibly greatest advancement in running technology; Joyride cushioning. Much like Air, Free, Lunarlon, and React that came before it, Joyride is set to be an important innovation on which Nike will continue to build over time. Developed as an all-purpose running technology, Joyride is projected to make all types of runners better.
Nike has been launching campaigns around the world with “She Runs The Night”, encouraging women to not be afraid to run at night. Sydney will be the first Australian city to get a taste of this worldwide event. So ladies, I suggest you take advantage of this opportunity and register for the exclusive night event which will happen on 3rd May, 2012.