nightmare

Your Social Media Nightmares Are Brought To Life in KENZO’s “The Realest Real”

by

Sleater-Kinney’s Carrie Brownstein has directed a new short film, The Realest Real, for KENZO’s fall-winter campaign. It premiered during KENZO’s New York Fashion Week show, and basically parodies the social media era with references to “followers,” “the cloud,” and the buzzword of endearment “mom” are all manifested as “really real” physical realities, via a shady establishment called the Institute of the Real.
Watch it now.