air max

Nike invites Melbourne to Create the Future of Air at ‘Air House’

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Another Nike event is happening for our Melbourne friends! What was originally a day for hardcore Ekin’s to celebrate the bubble, Nike is now really getting behind Air Max Day as a worldwide reflection and this year, Nike Australia is going all out with a month of monster budget events to coordinate with launches like the React and 270, for literally everyone in Melbourne to enjoy, for FREE! Crazy.

Air Max Day 2015

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Melbourne!
Want to help Nike bring in ‘Air Max Day’ in the best possible way?

Tonight, Nike will be celebrating with a special selection of sneaker-loving individuals (get on the Waitlist NOW!) from 10:30pm-midnight to experience a unique exhibition showcasing the history of the Air Max.

Click on the above picture for all the details.

Just. Do. It. ;P

Nike x Liberty London: 2014 Holiday Collection

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Nike and Liberty London are taking innovation to new heights with their 10th collection together, delivering a blooming effect of introducing a custom print to the mix.

Featured on some of Nike’s contemporary and heritage footwear silhouettes and a capsule apparel collection, this is sure to be a collection that will have you rushing online on December 1st.

Nike: Breathe

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As we head into the warmer months of the year’s end for Spring and Summer, Nike presents a trio of sportswear classics with its brand new ‘Breathe’ collection.

With each design consisting of breathable materials, minimalist construction, breathable upper construction and topped off with Summer-inspired hues and mesh construction, Nike’s newest collection will surely liberate your feet and turn heads of others around you.

Nike: Air Max Day

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This Wednesday, March 26, will officially mark a special day for sneakerheads and Nike lovers all around the world: Air Max Day.

27 years have passed since the Air Max 1 made its debut into the world and this year, Nike have decided that it’s about time we celebrated the iconic and legendary sneaker.

#airmax

Nike: Air Max Glow Collection

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For all of you that love to run at night, Nike have introduced a new collection that will not only make you stand out a little more, but they might just make those night runs a little safer too.

Whilst the collection is inspired by night runners, it doesn’t mean that you won’t stand out in the day either.

Nike Sportswear unveiled the new Air Max Glow Collection in its entirety this week, showing off six unique colorways for men and women, all featuring glow-in-the-dark details.

Nike: SneakerBoots

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For those wanting to up their sneaker game between seasons, the Nike SneakerBoot collection elevates classic Nike sneakers for cool-weather performance.

Whilst we’re experiencing some unpredictable weather transitioning over from Winter to Spring down under, the new collection of sneakers available from Nike will see through that we survive the crazy weather conditions and keep our feet cool and dry.

Nike: Air Max Camo Pack

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Nike’s affinity for packs continues as we get a look at the Nike Air Max Camo collection.

The Air Max‘s inception in 1987 was geared toward running performance, but has since transcended those confines, as causality and style have become the function for its worldwide patrons.

Not lost on the changing landscape, Nike has taken several of its classic Air Max sneakers and added a camouflage print to their designs.

Nike Sportswear: Air Max Project

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Nike have teamed up with illustrator and designer Matt Stevens to create a story about the Nike Air Max. The project is called #AIRMAX and goes from the past to the future and tells the evolution of the Nike Air Max in computer-based illustrations, as well as illustrations drawn by hand.

Check out the end end result of #AIRMAX.