Joseph Gordon Levitt Speaks On ‘How Craving Attention Makes You Less Creative’

Actor Joseph Gordon-Levitt took the stage at the TED conference in Vancouver, Canada, last week to share his distrust of social media. We're not posting this because we're fans of the actor; we're posting this because it's an interesting watch. Check it out.

Joseph Gordon-Levitt has had more than his fair share of attention from his acting career.

But as social media exploded over the past decade, he got addicted like the rest of us — trying to gain followers and likes only to be left feeling inadequate and less creative.

In a refreshingly honest talk, he explores how the attention-driven model of big tech companies impacts our creativity — and shares a more powerful feeling than getting attention: paying attention.

“If your creativity is driven by a desire to get attention, you’re never going to be creatively fulfilled.”  – Joseph Gordon-Levitt