When we were lucky enough to attend a Business Chicks breakfast conference with The Nasty Gal’s founder Sophia Amuroso, the original GIRLBOSS herself revealed that she was working on an original series with Netflix loosely based on her life.
Written/executive produced by Pitch Perfect scribe Kay Cannon and to be directed by Christian Ditter, “Girlboss” hails from Charlize Theron’s Denver & Delilah production company.
At a panel on series creatives that Netflix ran in New York this week, Cannon said that she had tried to sell to broadcast networks but “there wasn’t a consideration for the young female demographic.
“We’re creating a show in which the lead is maybe unlikeable,” she added, saying that Netflix had backed the idea that it was OK to have a female lead as complex as any male lead.
Netflix describes the series as:
Rebellious and broke, Sophia stumbles into creating a fashion empire and learns how to be the boss. A comedy series inspired by the best-selling book.
The series is set to star Britt Robertson (Tomorrowland) as a fictionalised version of Sophia Amoruso, and, according to the producers, will be a chance for Netflix viewers to embrace a flawed woman in all her complexity.
The series adapts Amoruso‘s 2014 memoir of the same name, which chronicles her start as a rebellious and dysfunctional 22-year-old who, after starting a vintage clothing eBay shop, strikes it big and builds a brand. According to showrunner Kay Cannon (Pitch Perfect 2), she was approached with the book when she was “thirsty” to tell a story from a woman’s perspective.
All episodes available on April 21. YASS!