W New York x Liberatum: Transformation

The W New York hotel has teamed up with cultural brand Liberatum for this short film called Transformation, featuring the likes of Dianna Agron, Gia Coppola, Dita Von Teese, Liberty Ross, JR, and more talking about their most transformative moments.

What do you think about when you hear the word ‘transformation’?

Can you pinpoint a significant time in your life when you realised that things were changing?

Personally, two moments stand out for me: my first trip to New York in 2012 and late-last year when I moved my entire life to Melbourne – completely solo. Both occasions led to some of the greatest moments I’ve ever experienced. 🙂

The above film, was commissioned to celebrate W New York’s $2.2 million transitional renovation of their ‘Living Room’ space, which has been redesigned to pay homage to W Hotel’s birthplace, Manhattan. The room is intended to be a social meeting place of creative individuals from varied fields, a re-imagined hotel lobby which emphasises cocktail culture.

Featuring the likes of Dianna Agron, Gia Coppola, Dita Von Teese, Liberty Ross, Lil Buck, JR, Francisco Costa and more, we hear each individual talking about the most life-changing instances that have defined them.

So, what’s your most significant moment? Has it happened yet?