Beyoncé: 7/11

The one weekend I chose to take off and spend time with the fam, Beyoncé decided to drop a new video. Talk about bad timing. Anyways, you know I had to say something about this new Queen Bey video, right?

As much as I love Beyoncé, I have to get one thing off my chest first:

I actually didn’t like ‘7/11’ when I first listened to it but I couldn’t get that damn hook outta my head!

“Smack it in the air. Smack it, smack it in the air.”

You KNOW what I’m talking about.

Whilst for the most part, I really have no idea what Bey is singing about, I think it’s the video that we’re all loving at this point in time. Taking a step back from all the big production from her previous videos, the official visuals for ‘7/11’ looks to be a homemade shoot-it-yourself sort of video.

Imagine this: You’re having a night in with your girls and all of a sudden, after one too many (“Don’t you drop that alcohol. Never drop that alcohol, never drop that alcohol. I know you thinkin’ bout alcohol”), one (aka Bey) has the idea to shoot a video of all of you dancing, singing and just having a good ol’ time.

That’s exactly what this video reminds me of. Press play above and enjoy. 😉

Need more reasons to ‘smack it in the air’ for Mrs Carter? Check out this great article on her via Medium.com.

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