For as long as I’ve known what the man can do (and is capable of doing), I think I can safely say that Jeff Staple does not make any bad decisions when it comes to designing. And once again, he’s hit the nail on the head with his latest collaboration with Beats By Dre.
When Beats was founded in 2006, the newly formed company was aiming to make home speakers. Monster’s CEO Noel Lee insisted on producing headphones though — feeling that “the new speaker is the headphone.”
And as head honcho Dr. Dre put it: “People aren’t hearing all the music. Artists and producers work hard in the studio perfecting their sound. But people can’t really hear it with normal headphones. Most headphones can’t handle the bass, the detail, the dynamics. Bottom line, the music doesn’t move you. With Beats, people are going to hear what the artists hear, and listen to the music the way they should: The way I do.”
Now thanks to both parties, the popular Staple pigeon has found its way onto the Beats By Dre headphones. If you’re a fan of Staple, you’ll know not to expect anything less than a great looking product. And that is definitely the case with this collaboration.
The finished product has been created in pigeon inspired colours, featuring a tonal grey body, white cushioning, and salmon details. Of course, there is the iconic pigeon logo on the right, a Staple Design logo on the left, and the humourous pigeon dropping next to the Beats By Dr. Dre logo on top.
What’s the catch? Only 500 pairs will be released worldwide from Friday, 25 May, and they’re going for (US)$349.95 – each. Damn. But something tells me that spending that much money on a pair of these would be worth it. And if you’ve got the cash, then head to Reed Space.